GLOBAL
Aerospace: Global Repositioning
WKI assessed the long-term global competitive, cost and regulatory forces
affecting the aircraft component's business.WKI identified strategic partners in key countries to enable the client to penetrate key markets first.
Result: Client respositioned its focus towards international markets and away from traditional dependance on U.S. military customers.
LATIN AMERICA
Consumer Goods: Latin America Strategy
WKI assessed the value of five major Latin American markets and prioritized
them as to value and timing.WKI evaluated acquisition candidates and joint venture partners in the most attractive markets in the northern and southern tiers.
Result: Client identified partners with the dominant distribution systems in the Andean region and Mercosur.
EUROPE
Industrial Automation: Regional Strategy
WKI conducted 200 interviews across eight countries to segment the market
by customer purchase criteria.WKI determined competitor profitability by country by product to determine strengths and weaknesses
Result: Client reversed years of market decline by focusing on key strategic market segments.
RUSSIA
Sporting Goods: Market Penetration Strategy
WKI analyzed the developing consumer market and the reshaping of the
national sports infrastructure.WKI conducted a thorough analysis of the available distribution strategies.
Result: Client is building a dominant high-end brand position in Russia
ASIA
Speciality Foods: Manufacturing Systems
WKI analyzed the manufacturing dynamics of coordinating a network of
plants to serve 13 countries in Asia.WKI evaluated potential sites in each of the 13 countries.
Result: Client saved $200 million by moving from a strategy of serving each market with local plants to constructing a coordinated network of plants.
